Talk about a glow up! We’ve redesigned all of the email templates used for our seller's shops — including order receipts and shipping notifications. These new designs are clean, modern, friendlier on mobile devices, and provides more information to your customers about their orders. All shops immediately benefit from this with no opt-in or change required.
Improvements to shipping tracking
We've improved the order shipment process for manually added shipping details, including notifications to customers with tracking information. This update especially benefits our international sellers. Improvements include:
Added 18 new carriers
Based on your shop’s account country, we recommend certain carriers as "top" carriers which will more commonly match what they are looking for. Previously we were always recommending USPS, UPS and Fedex only.
Optimized the workflow to make it faster and less error-prone
New app: Fera for ratings and reviews
We’ve partnered with Fera.ai as a new app available for paid sellers to enhance their shops with ratings and reviews. Setup is quick and simple — no coding required!
Express Checkout for Stripe
We’ve added express checkout for shops using Stripe as their payment processor. Express checkout allows your customers to quickly complete their purchase by skipping billing and shipping information, leading to higher conversion rates and increased sales. Express checkout works with Apple Pay, Google Pay, and Stripe Link.
Automate your shop with Zapier
We’ve supported Zapier for years, but have now updated it with 6 new triggers and, for the first time, over 20 actions that are invaluable for automating your shops. It’s immediately available for all sellers on a paid plan.
TikTok Pixel and Pinterest Tag support
Following last week’s release, which introduced Facebook Pixel and enhanced Google Analytics 4 (GA4), we’ve now added TikTok Pixel and Pinterest Tag support for paid plans. These apps enable shoppable ads and posts on both platforms for you to drive traffic and boost your sales.
Custom template code limit increased by 50%
For sellers using custom template code, we’ve increased the maximum length of custom CSS and template customization code by 50%! This allows our sellers to make more powerful and complex template changes that often require more code.
Facebook Pixel and Improved GA4
We added support for Facebook Pixel for all paid plans. Facebook Pixel is a powerful analytics tool that allows you to measure the effectiveness of your advertising by understanding the actions people take on your website. By integrating Facebook Pixel into your Big Cartel shop, you can track conversions, optimize ads based on collected data, and build targeted audiences for future campaigns. This means you can reach people who are more likely to be interested in your products, maximizing your advertising budget and ultimately increasing sales.
This is a no code app — all you need to do is setup your Facebook Pixel ID and all the complex code is automatically added throughout your shop.
We’ve also enhanced our Google Analytics (GA4) app that improves reporting with item level cart details. Sellers on our Diamond plan get even more events such as add_to_cart, begin_checkout and more. These new events drive an even more in-depth reports in GA4 that can help you understand your customers and optimize your shop.
Not yet using our analytics apps? Explore them all in the App Center.
New Template: Cosmos
We’ve added our first new shop template in 4 years! Introducing Cosmos, our latest template that is available for sellers on both free and paid plans.
It’s a theme that is suitable for both beginners and experienced sellers who want a flexible and visually appealing template that can be easily customized to meet their specific needs. Whether you are just getting started or looking to change things up, Cosmos has you covered.
For all templates, we’ve also introduced a new Style Picker which makes it easier to pick visually appealing combinations of colors and fonts. The style picker gives you single click presets for each theme that can get you and running more quickly.