Big Cartel Latest Updates

New: Reach more customers with Google Shopping

Paid plans only

We’re excited to announce our new integration with Google Shopping!

This feature automatically verifies and syncs your store with Google Merchant Center, allowing your products to be listed for free on Google Shopping. Effortlessly reach new customers and boost traffic to your shop – just connect and watch your products appear in relevant Google search results!

Three phone illustrations show screens representing the new Google Shopping experience, including results for a jacket, shoes, sunglasses and backpacks.

Plus, once connected, you’ll have the ability to run paid ads on Google to further promote your products. These ads, which you manage directly in Google Merchant Center, offer even more opportunities to reach potential customers.

Learn more

Introducing Tap-to-Pay & improvements to in-person checkout

Paid plans only

Introducing Tap to Pay for Big Cartel’s iPhone and Android apps! Sellers on paid plans can use our mobile apps to accept payments more easily without relying solely on cash or needing an external card reader.

We’ve also made improvements to the in-person checkout experience that makes it easier to:

  • see which products were added to the cart

  • add multiple quantities of a variant to the cart when selecting

  • add a customer’s email address for receipts

Learn more

Shipping Labels now available for Canada

Paid plans only

For paid sellers that ship from Canada, you can now create and print shipping labels directly from your Big Cartel admin. The best part? Save up to 90% in shipping costs!

Learn more

Abandoned Cart Recovery

Diamond only

Did you know that over 65% of shoppers that start a checkout end up abandoning their process and never complete it? Abandoned Cart Recovery emails are an industry best practice that have shown to recover 3-14% of these carts.

Abandoned cart recovery is a new Big Cartel feature that enables an important way to boost your sales: it’s a series of automated messages sent to customers who have added items to their cart, partially completed checkout, but haven't completed their purchase. These emails serve as friendly reminders that encourage your customers to return and complete payment — ultimately helping to recover abandoned carts and checkouts.

On our Diamond plan already? You can turn this feature on with a simple checkbox in your shop preferences.

Not yet on Diamond? If you want to get access to this new feature to boost your sales, as well as all the other Diamond exclusive features, upgrade now!

Automate your shop with Zapier

Paid plans only

We’ve supported Zapier for years, but have now updated it with 6 new triggers and, for the first time, over 20 actions that are invaluable for automating your shops. It’s immediately available for all sellers on a paid plan.

More product images for Diamond sellers

Diamond only

Sellers on Big Cartels’s Diamond plan now have ability to add up to 25 images for each product! Eligible shops that are on our latest templates automatically have the feature enabled. If you’re on an old template, head over to Shop Designer and update your template version.

If you’re using a print-on-demand app with Big Cartel like Printful, we’ll now import up to 25 images per product instead of limiting it to 5.

TikTok Pixel and Pinterest Tag support

Paid plans only

Following last week’s release, which introduced Facebook Pixel and enhanced Google Analytics 4 (GA4), we’ve now added TikTok Pixel and Pinterest Tag support for paid plans. These apps enable shoppable ads and posts on both platforms for you to drive traffic and boost your sales.

Custom template code limit increased by 50%

Paid plans only

For sellers using custom template code, we’ve increased the maximum length of custom CSS and template customization code by 50%! This allows our sellers to make more powerful and complex template changes that often require more code.